If you think good design is expensive, you should look at the cost of bad design.
UX Design
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Interaction Design
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Info Architecture
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Graphic Design
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and so on…
Design Thinking
A way of applying human-centered design methods to a wide range of problems
Agile
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Interaction vs Process
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Works vs Documenting
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Collab vs Negotiation
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Adapting vs Rigid
Lean Start-Up
Build - Measure - Learn.
Minimize project risk and get teams building and learning quickly
UX Design Principles
User experience is the sum-total of all interactions that a user has with our products and/or services. User experience is created by the whole team. It is not just user interface or functionality.
Our goal is not to create a deliverable or a feature...
It's to positively affect customer behavior or change the world - To create an outcome.
Guiding Team Organization
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Cross-functional
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Small, dedicated, collaborative
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Self-sufficient and empowered
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Problem-focused
Guiding Culture
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Moving from doubt to certainty
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Outcomes, not output
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Removing waste
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Shared understanding
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No rock stars, gurus, or ninjas
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Permission to fail
Guiding Process
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Don’t do the same thing faster
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Beware of phases
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Iteration is key to agility
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Work in small batches
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Embrace continuous discovery
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Externalize your work
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Make over analysis
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More than deliverables